Squarerock Announced as Official UK Importer for Werner Paddles
Squarerock, one of the UK’s leading paddlesports distributors, is proud to announce that it is now the official UK importer and distributor for Werner Paddles. This partnership marks an exciting new chapter for both brands, bringing together two trusted names known for their commitment to performance, innovation, and paddling passion.
For over 21 years, Squarerock has been the exclusive UK importer of Jackson Kayak, building a reputation for exceptional service, product knowledge, and community support within the paddlesports industry. The addition of Werner Paddles — globally recognised for their craftsmanship, quality, and precision engineering — strengthens Squarerock’s position as a cornerstone of UK paddlesports distribution.
“We’re incredibly proud to welcome Werner Paddles to the Squarerock family,” said Aaron Dempsey “Werner’s reputation for performance and reliability is unmatched, and we believe this partnership will help more UK paddlers access the very best equipment available. It also complements our 21-year partnership with Jackson Kayak perfectly — two brands built on innovation, quality, and a genuine love for paddling.”
About Werner Paddles
Founded in the USA in 1965, Werner Paddles has become synonymous with premium performance paddles for kayakers, canoeists, and SUP enthusiasts around the world. Every paddle is hand-built by paddlers for paddlers, ensuring a perfect balance of lightweight design, strength, and feel on the water.
A Strong Partnership for UK Paddlers
With Squarerock’s long-standing distribution expertise and deep connections within the UK paddlesports community, this partnership will ensure greater availability, support, and promotion for Werner Paddles across the UK and Ireland. Retailers and paddlers alike can expect the same high level of service and commitment that Squarerock has delivered for over two decades.
For more information:
📩 werner@squarerock.co.uk
🌐 www.squarerock.co.uk
